about.

Oh Hey, I'm Tia Day. Brand and Creative Director at Motion Raceworks. 
 

You could say I'm a typical designer—I can "talk" typography, I get fairly excited about a great campaign tagline, and I promise you don't want to get me going on color matching. I'm a creative at heart, but I'm not an artist.

 

I have an analytical side that values organization, logic, clear communication, and the challenges that structure creates. Design is where art and science can come together, and that's where the real nerding-out starts. I believe that effective design has to have purpose, reasoning and intention. And, a good brand requires structure, and consistency above all.

I'm a big picture thinker with an eye for detail. I prefer collaboration over competition, efficiency over process, and quality over quantity. I find inspiration in metal work, fast cars, street art, piano riffs, hand lettering, and people with the ability to consider more than one perspective at the same time.